Privacy Policy
Last Updated: January 2026
Swift Cheshire ("we," "us," "our," or "Company") operates the swift-cheshire.com website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and services related to online casino recommendations and affiliate content.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site.
1. Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
- Personal Data: Name, email address, phone number, and other contact information you voluntarily provide when subscribing, contacting us, or registering for promotions.
- Technical Data: IP address, browser type, operating system, device identifiers, and referring URL.
- Cookies and Tracking: Information collected through cookies, pixel tags, and similar tracking technologies.
- Usage Data: Pages visited, time spent on pages, links clicked, search queries, and other browsing behavior.
- Location Data: Approximate geolocation based on IP address (if permitted).
2. How We Use Information
We use the information we collect for the following purposes:
- To deliver, maintain, and improve our Site and services.
- To conduct analytics and understand user behavior and preferences.
- To track affiliate referrals and commission tracking for casino partners.
- To send newsletters, promotional content, and marketing communications (with consent).
- To respond to inquiries and provide customer support.
- To comply with legal obligations and enforce our Terms of Service.
- To prevent fraud, abuse, and security incidents.
- To personalize your experience on our Site.
3. Cookie Policy
Our Site uses cookies and similar tracking technologies to enhance your experience. These include:
- Essential Cookies: Required for Site functionality and security.
- Analytics Cookies: Track usage patterns to improve our services (Google Analytics, similar providers).
- Affiliate Tracking Cookies: Monitor referrals to casino partners for commission purposes.
- Marketing Cookies: Enable targeted advertising and promotional content.
Cookie Opt-Out: You may disable cookies through your browser settings or opt out of specific tracking services. However, disabling essential cookies may impact Site functionality. For analytics opt-outs, visit www.google.com/analytics/learn/privacy.html.
4. Third-Party Links
Our Site contains links to third-party websites, including online casinos, gaming platforms, and affiliate partners. We are not responsible for the privacy practices, content, or policies of these external sites. We encourage you to review the privacy policies of any third-party websites before providing personal information or engaging in transactions.
Your interactions with third-party casinos and gambling platforms are governed by their respective privacy policies, not this one.
5. Your Rights
Depending on your jurisdiction, you may have certain rights regarding your personal data:
- Right to Access: You may request information about what personal data we hold about you.
- Right to Rectification: You may request correction of inaccurate or incomplete data.
- Right to Erasure: You may request deletion of your personal data, subject to legal limitations.
- Right to Withdraw Consent: You may unsubscribe from marketing communications at any time.
- Right to Data Portability: You may request a copy of your data in a portable format.
To exercise these rights, contact us at [email protected].
6. Data Retention
We retain personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Generally:
- Account information is retained for the duration of your relationship with us.
- Marketing data is retained until you unsubscribe or withdraw consent.
- Analytics data is typically retained for 12-24 months.
- Affiliate tracking data is retained for commission settlement and compliance purposes.
7. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Email: [email protected]
Website: swift-cheshire.com
Jurisdiction: Malaysia
We will respond to your inquiry within 30 days of receipt.
This Privacy Policy may be updated periodically. Changes will be posted on this page with an updated "Last Updated" date. Your continued use of the Site constitutes acceptance of the updated Privacy Policy.